Swedish Financial

how to build brand identity?how to build it in a new economy?what is brand asset management?what is brand?

auditing and repositioning?i have to submit an assignment on this.could u pls also name some websites frm where i can get more information?i wll b really greatful.

Public Comments

1. the name through which people recoganise the product like still in rural part when people go to buy the tooth parte they say give us colgate promise gel . the name colgate has struck in their mind as brand. other Q refer books on asset management and economy.
2. You can read books on this topic, I have a list of books on logo design on my website.